Welcome to Sinclairity

Spray Mount. Remember this stuff?

If you work in an agency and have not had an encounter with Spray Mount, you aren’t doing it right. I’m sure there are those of you who still use this stuff often, but I’ve managed to get mine down to once or twice a year. Who still has a “box” sitting around to use...

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Twitter Tips

Twitter celebrated its eighth birthday last month and new people and businesses are still joining every day. According to Twitter, there are 288 million monthly active users sending around 500 million tweets each day. How exactly is your business going to stand out in...

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I’m Sorry

I’m sorry So sorry Please accept my apology More than 50 years after pop singer Brenda Lee warbled her deep lament for hurting someone’s feelings, public apologies are more abundant than ever before. Indeed, so many apologies now hurl forth daily from politicians,...

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Flashback Friday: Old-school ad

Back in the day, we didn’t send in ad materials via email, and we certainly couldn’t tweak the headline or correct a typo ten minutes before sending it in. This is a photo of an ad proof from 1998. Magellan Laboratories was the client (now a part of Catalent). And...

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We’re Back!

Welcome back to Sinclairity! We’re glad to have you stop by. Since we’ve been out of the blogging game for a little while, we thought we’d say hello again. A couple of years back, we launched Sinclairity to offer our unique perspectives on marketing, branding and the...

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2012 in Review

Who is feeling reflective this week? It’s hard not to look back at our professional and personal accomplishments of 2012 as the year comes to a close. We pressed ourselves to narrow down a pretty great year to one personal and one professional highlight to share...

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How we Celebrate

Tonight is the second of our two holiday celebrations here at Sinclair & Co. As we polish our bling and dig out our party dresses, we thought we’d share with you how we celebrate the holidays. The first party is for some of the most important people in our...

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