SCA Pharma Logo

SCA Pharma December 2020 Report

Snapshot

Total Users

2,536 New Users

Total Pageviews

6,814 Unique Pageviews

Sessions

1.66 Pages/Session

Avg. Time on Page

%

Bounce Rate

Compare to November 2020:

Total Users

3,008 New Users

Total Pageviews

7,594 Unique Pageviews

Sessions

1.75 Pages/Session

Avg. Time on Page

%

Bounce Rate

Key Insights

Page Pageviews Unique Pageviews Avg. Time on Page Entrances Bounce Rate % Exit
1 / 4,282 3,794 0:02:41 3,711 29.8% 69.6%
2 /careers/ 826 602 0:03:35 260 39.6% 64.2%
3 /products/ 584 451 0:01:59 183 48.1% 54.1%
4 /contact-page/ 359 305 0:02:14 119 61.3% 62.1%
5 /our-team/ 240 161 0:00:52 34 41.2% 26.3%
6 /why-sca/ 164 131 0:00:48 13 53.9% 26.8%
7 /csos-login/ 163 150 0:01:02 134 6.0% 69.3%
8 /why-outsource-503b/ 138 122 0:01:54 14 78.6% 42.0%
9 /why-sca/state-of-the-art-facilities/ 87 71 0:01:50 11 54.6% 34.5%
10 /sca-pharma-unveils-new-virtual-tour-at-hcp-fall-conference/ 86 73 0:02:48 27 53.6% 51.2%
Region Users New Users Sessions Bounce Rate Pages / Session Avg. Session Duration
1 Connecticut 642 540 834 61.8% 1.7 0:01:26
2 Arkansas 209 182 255 29.0% 2.34 0:02:05
3 California 190 153 389 21.6% 1.36 0:01:34
4 New York 190 145 368 21.7% 1.49 0:01:08
5 Texas 165 136 211 36.0% 1.61 0:01:01
6 Pennsylvania 117 77 246 16.7% 1.58 0:01:12
7 Virginia 107 84 173 35.3% 1.38 0:00:57
8 Florida 104 77 207 19.8% 1.43 0:01:59
9 Illinois 84 62 125 30.4% 1.85 0:01:37
10 Massachusetts 83 65 120 34.2% 1.67 0:01:33
Default Channel Grouping Users New Users Sessions Bounce Rate Pages / Session Avg. Session Duration
1 Organic Search 1,843 1,492 2,731 27.3% 1.86 0:01:39
2 Direct 1,131 929 1,920 41.4% 1.32 0:01:05
3 Referral 98 90 116 50.9% 2.52 0:01:44
4 Social 48 28 66 56.1% 1.76 0:01:04
Top Referral: biopharmguy.com

December 2020 Emails

Date Sent Campaign Name Sends Opens Open Rate Clicks Click Rate Bounces Bounce Rate Unsubs
1 12/8/20 December Updates – All Customers   4,838 561 13.2% 43 7.7% 597 12.3% 4
2 12/10/20 December Updates – Employees        24 14 58.3% 1 7.1% 0 0% 0

December 2020 LinkedIn Data

LinkedIn

LI Pageviews

559 Desktop LI Pageviews
256 Mobile LI Pageviews

Total Followers

30 New Followers in December

Top 5 Visitor Locations

  1. Greater NYC Area
  2. Hartford, CT Area
  3. Greater Boston Area
  4. Kalyan Area, India
  5. Austin, TX Area