Welcome to Sinclairity
We’re Back!
Welcome back to Sinclairity! We’re glad to have you stop by. Since we’ve been out of the blogging game for a little while, we thought we’d say hello again. A couple of years back, we launched Sinclairity to offer our unique perspectives on marketing, branding and the...
2012 in Review
Who is feeling reflective this week? It’s hard not to look back at our professional and personal accomplishments of 2012 as the year comes to a close. We pressed ourselves to narrow down a pretty great year to one personal and one professional highlight to share...
What we’re reading during the holiday break
One of the things the Sinclair & Co. team has in common is that we’re avid readers. Here are our picks for what we’ll be reading this holiday season. What’s on your reading list? Emily Almasy is one of the three of us who has caught the Game of Thrones bug and...
How we Celebrate
Tonight is the second of our two holiday celebrations here at Sinclair & Co. As we polish our bling and dig out our party dresses, we thought we’d share with you how we celebrate the holidays. The first party is for some of the most important people in our...
Three rules for holiday emails
One of the projects we’ll be completing this week is crafting holiday greetings for our clients (mainly b-to-b providers) to email to their customers. It’s one of my favorite projects of the year, so here are three rules for sending a great holiday message. 1. Spread...
The first three rules of crisis management.
Many years ago, a neighbor in my subdivision was named jury foreman in a grisly murder trial. The details were horrifyingly salacious, and everyone in the county was talking about them. So too, unfortunately, was that neighbor. When it came to light in court that he...
Pinterest for b-to-b
One day last week I (not so) shamefully used “pinteresting” in a sentence -- at work. And it wasn’t over lunch, chatting about my free time. I’ve recently set up a few agency Pinterest boards to showcase our work. It could be a good idea for your company, too. If you...
The Thanksgiving Sandwich
This post is part of our Sinclair & Co. for the Holidays series. Follow us on Pinterest to see more. Here’s a recipe for my favorite Thanksgiving leftovers sandwich. 2 slices of artisan bread 2 t. dijon mustard 2 t. cranberry sauce thinly sliced tart apple or pear...
Mama Ruth’s Sour Dough Bread
This post is part of our Sinclair & Co. for the Holidays series. Follow us on Pinterest to see more. This is my Mama Ruth's sour dough bread recipie. My grandmother, Ruth Youngblood, was mistress of the domestic arts. Her quilts, afghans, canned goods and pies won all...
Other Mama’s Cranberry Salad
This post is part of our Sinclair & Co. for the Holidays series. Follow us on Pinterest to see more. My maternal grandmother, Imogene Nance – Mama Jean to us – was extremely devoted to her mother and sister. There’s a long back-story there; for brevity’s sake, let’s...